Author Archives: arpan

Nokia Introduce Mapping Deal with Oracle

To augment the use of their mapping software, Nokia Corp. will soon disclose new deals with Oracle Corp. The intention is to provide the Oracle’s customers admittance to the vault of data and location services of Nokia maps. The deal between Nokia (NOK -3.56%) and Oracle (ORCL +0.78%) is to be announced at the OracleWorld conference in San Francisco. Seen as the panacea to expansion of Nokia’s mapping services, the deal would put the corporation in head-to-head competition with the Google Inc.’s Google Maps. (GOOG -0.26%) On the other hand, Oracle advertised the move to be an easy option for … Continue reading

Posted in Enterprise Mobility |

Acquiring VirusTotal, Google Upgrades Its Security Credentials

The Search Engine Leader bolstered their security with the acquisition of the web service VirusTotal. It is a free web service that evaluates and helps in the detection of suspicious files, and URLs. The service also identifies several of the viruses, Trojans, worms, and other malware. The announcement of the acquisition came through the VirusTotal blog post. The blog enlisted the excitement of the company with the deal and laid emphasis on their dedication in keeping their computers safe from threats. The VirusTotal’s team was delighted with the fact that Google, one of their long time partners have acquired the … Continue reading

Posted in Google News | Tagged , , |

Is the iPhone 5 finally here?

Inviting to the special event in San Francisco, California at the Yerba Buena Center for the Arts, Apple has emailed a string of invitations to the media. This sparked the rumor of the unveiling of the iPhone 5, however, as is the case with other products, the Cupertino firm have kept things simple. In the invitation there is no mention of the iPhone 5, its launch data, or even iPad Mini, just the number “12” and the text “it’s almost here” hovering above it.  The “12” casts the shadow “5” an obvious reference to the iPhone 5. The invite provoked … Continue reading

Posted in Enterprise Mobility | Tagged , |

Content Marketing Trends of 2012

The big buzzword of 2012 is content marketing. An interesting survey by LinkedIn on the B2B content marketing inclinations revealed some emerging trends, which was rapidly growing within the content marketing space. Marketers agreed that content marketing engaged the B2B buyers with the intent to educate, entertain, guide, and inform. The content was written with the sole aim of letting the buyers make pragmatic decision and yet choose the client’s solution over other competing alternatives. The five trends Content marketing is rapidly growing terms of tactics, its formation, and volume of content. 84% of the respondents found that production of … Continue reading

Posted in Internet Marketing | Tagged , , , |

The Biggest Vendor of the Cell Phone Market Is Samsung

A poll conducted by Reuters saw Samsung Electronics emerge the lead in the global cell phone market overcoming Apple and Nokia. The win came with the strong demand of its flagship model, the Galaxy SIII. Both Samsung and Apple had been advocating battle to win as the “largest Smartphone vendor.” 41 respondents of the poll said the new launch of the Samsung model created a gap between the two. In the second quarter, Samsung has been expected to sell more than 50 million of the new Samsung Galaxy SIII. On the other hand, Apple forecasted a total sale of 30.5 … Continue reading

Posted in IT News | Tagged , , |

The Continual Question to Go Web Based or Native in Mobile Application

All organizations that already have websites to build brand presence and thereby sell products, the unprecedented boom in the mobile sector has been hard to overlook. However, the conundrum lies in the choosing of the appropriate type of application. This blog enunciates the strategy for choosing the adequate mobile application. Each type has its own characteristics, with advantages or disadvantages. It is important to clarify the apt platform for the deployment of the apps. Navigating through the rapidly evolving mobile landscape, we offer Mobile Applications Development, implementing concepts into practices with ingenious innovations and rationalized strategies. Mobile Web Applications and … Continue reading

Posted in Application Development | Tagged , , , , , |

Using PHP Language for Developing Websites

Before beginning with the pros and cons of using PHP for website development, it is important to understand this dynamic computing language. It all began in 1994, when the Danish/Canadian programmer Rasmus Lerdorf created a set of Perl scripts. Called the “Personal Home Page Tools,” the scripts maintained his home page by displaying resume and the web page traffic. A widely used open source general scripting language, PHP: Hypertext Preprocessor is suited for web development and can be embedded in HTML. Robust and scalable, the language can be used to deliver excellent performance even by reducing the page loading time. … Continue reading

Posted in Web Development | Tagged , , , , |

Microsoft Seizes Windows Office to Work on Android and iOs

Rumor has it that Microsoft would hold back Office for Android devices and iPad. The seize would stay effective until it’s safely established on Windows phones and Windows 8 Tablets. The news of retreat illustrated Microsoft’s predicament in this tablet age. Microsoft Office is older than Windows and Word has been around for more three decades. Building the empire on the ubiquitous Window’s platform, Microsoft Office was directly fueled by Windows. The de facto standard for productivity applications, the biggest boost to Office came with Windows 95.   One of the most dominant desktop productivity suites, Microsoft would use Office … Continue reading

Posted in IT News | Tagged , , , , |

Why software consulting firms are switching to offer Android application development services?

Since the successful launch of Android, the world has been witnessing substantial amount of development in the mobile technology domain. Alongside the immense popularity of Android phones worldwide, android applications are also developing steadily with loads of innovations. To put it in a nutshell, Android application development comprises diverse smart-phone software like key applications, middleware as well as operating systems. The Android application development market is a thriving segment that has opened up lucrative employment opportunities across the globe. Companies that used to previously offer services only in software consulting are increasingly shifting their paradigm towards application development for Android, … Continue reading

Posted in Application Development | Tagged , , , |

Media and publishing industry venturing out on mobility

Mobile technology has finally made its way into the publishing and media industry- a market that was badly hit by declining revenues due to traditional promotional practices and falling subscriptions. The publishing industry subsequently failed to tap the online medium effectively but finally mobility has paved way for this industry towards a new channel to get back its fair share of revenues. However, media organizations must educate themselves about the current trends, opportunities, challenges as well as issues present in mobility to reap full advantage out of it. This blog intends to talk about the latest mobility trends, guiding media … Continue reading

Posted in Enterprise Mobility | Tagged , , , , |